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As part of a National Science Foundation grant received by the Educational Development Corporation in Massachusetts, Mike and I have been involved with a group of small business social media experts from around the country defining a step-by-step social media process for Social Technology Enabled Professionals. These small business people build, maintain, manage and leverages online social networks to engage with customers, business partners, employees and key influencers with the goal of building organizational success.\\xa0 In this podcast, we cover part one of the first duty and discuss some of the tasks involved.\\xa0
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.\\xa0\\xa0\\xa0 2) \\xa0Secondary (Platforms such as YouTube, Instagram, Pinterest, etc that can deliver supportive content \\u2028to the primary platform via hyperlink)
\\n.\\xa0\\xa0\\xa0 3) \\xa0Broadcast (Platforms such as LinkedIn, Facebook, Twitter which can aggregate audiences \\u2028and are engagement friendly)
\\nSocial media platforms call for regular, sustained communications and conversations between the businesses/organizations and their audiences. Given the explosion of new media platforms and social media networks during the past few years, there is significant justification for all businesses and organizations to adopt strategies to leverage these platforms more effectively.\\xa0 \\xa0\\xa0
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In the Podcast we discuss - among other things:
\\nA living bot army control center. IE and Firefox: http://krebsonsecurity.com/2010/05/revisiting-the-eleonore-exploit-kit/\\xa0
\\nThe recent Google I/O conference which Sam attended. At the conference Sam got a couple of phones one of which (a Droid)he is awarding as a prize in an IPv6 contest:\\xa0 http://samsclass.info/ipv6/droid-contest.html\\xa0
\\nThe Hurricane Electric IPv6 Certification program:\\xa0 http://bit.ly/d4cRAK
\\nSam also discussed and provided a few more IPv6 related links:
\\nIPv6 Panel: http://tinyurl.com/2746v7f
\\nIPv6 Summit in Denver: http://tinyurl.com/23mu7u2
\\nIPv6 Certification: http://ipv6.he.net/certification/
\\nIPv6 Tunnels: http://www.tunnelbroker.net/
\\nExcellent slides explaining IPv6 for beginners: http://www.openwall.com/presentations/IPv6/
\\nSam\'s IPv6-only Web page here: http://samsclass6.info -- you won\'t see it with plain old IPv4 at all.
An excellent discussion with Sam!
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In this podcast we take a look at the emergence of broadband and wireless technologies over the past 20 years.
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Mike: What lead to this podcast?
\\nGordon: It was an email from a colleague of ours - Mark at the MATEC NSF center. Here\\u2019s what he said:
\\n\\nI\\xa0 was reading this PC Magazine article on why Apple stayed with AT&T (not happy about that since AT&T really stinks in Phoenix on coverage \\u2013 if I remember correctly, one of the worst coverages and signals here. \\xa0In fact, Sprint is really the only company that works well by the mountains (where I live and work).\\xa0 But the article stated:
\\nCDMA, the way Verizon and Sprint are doing it, is a dead end. Apple hates dead-end technologies. They look forward, not back. Remember how they got rid of floppy disks earlier than any other PC manufacturer? The current CDMA technology that Sprint and Verizon use still has some years of life left on it, but it\'s not where wireless is heading.
\\nOk, so CDMA is dead.\\xa0 But what is 4G? \\xa0And is all 4G using GSM?\\xa0 Sprint is starting to advertise here of their 4G network.\\xa0 I know 4G is faster.\\xa0 But where is wireless going?\\xa0 Is Sprint\\u2019s 4G the same as all the other\\u2019s 4G.
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\\nOk, so hopefully this is a blog topic for you, but if not, I think you for the time on your answers.\\xa0 Oh yeah, any idea when AT&T would go to 4G?
\\nHave a great day,
\\n\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0 Mark from Arizona
\\nBefore we tried to answer Mark\'s questions we thought it would be a good idea to take a look first at where we\\u2019ve been over the past 20 years or so with a follow-up podcast on 4G technologies.
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This podcast is a recording of the first panel, moderated by Dave Sweeney from viz-bang.com. I won\\u2019t introduce the panelists \\u2013 Dave does it as part of the podcast.
\\nWe\\u2019re already planning the next Online Impact event \\u2013 watch our website at ictcenter.org for details.
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In this podcast, Setta McCabe from WTCC 90.7 FM and Gordon talk about social media on her weekly radio program. During the show they discussed blogging, Twitter, Facebook, LinkedIn and other social media applications. This is a recording of the interview.
\\nWe\\u2019ve left Setta\\u2019s intro and exit pieces but have removed the public service announcements. Setta is great - and the interview was a lot of fun. We hope you enjoy listening.
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Budde.com: http://www.budde.com
\\n\\n\\nJP Morgan: http://www.jpmorgan.com
\\n\\n\\nNielsen Media Research: http://www.nielsen.com/
\\n\\n\\nIn-Stat: http://www.instat.com/
\\n\\n\\nUS Bancorp: http://www.usbank.com/
\\n\\n\\nLehman Brothers: http://www.lehman.com/
\\n\\n\\nVerizon: http://www.verizon.com/
\\n\\n\\nCox: http://www.cox.com
\\n\\n\\nComcast: http://www.comcast.com
\\n\\n\\nTime Warner: http://www.timewarner.com
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Can you give us some specs for WiMax
WiMAX can provide two forms of wireless service:
non-line-of-sight, WiFi sort of service,
a small antenna on your computer connects to the tower
\\n\\nuses a lower frequency range\\n-- 2 GHz to 11 GHz (similar to WiFi)
\\n\\nlower-wavelength transmissions\\nprovide greater immunity to physical obstructions
limited to a 4-to-6 mile radius (~25\\nsquare miles of coverage; similar in range to\\na cell tower)
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\\n\\nCurrently, the fastest WiFi connection is up to 54 megabits per second\\nunder optimal conditions. WiMAX is predicted to handle up to 70 megabits per second - providing the equivalent of cable modem speeds even when shared by several dozen businesses\\nor a few hundred home users. Distance\\nis where WiMax really outshines WiFi - while WiFi has a range of about\\n300 feet, WiMAX will provide wireless access for a radius of 30 miles. The increased range is due to the\\nfrequencies used and the power of the transmitter. Of course, at that\\ndistance, terrain, weather and large buildings will act to reduce the\\nmaximum range in some circumstances, but the potential is there to\\ncover large geographic areas.\\n
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\\n\\n\\n\\nWhat would happen if I got WiMAX
\\n\\nAn Internet service provider sets\\nup a WiMAX base station 10 miles from your home. You\'ll need a\\nWiMAX-enabled computer or upgrade your old computer to add WiMAX capability. You would\\nreceive a special encryption code that would give you access to the\\nbase station. Potentially, the cost could be much lower than current high-speed\\nInternet fees because the provider never had to run\\ncables. For your home network, things wouldn\'t change much. A WiMAX base\\nstation would send data to a WiMAX-enabled router, which would then\\nsend the data to the different computers on your network. You could\\neven combine WiFi with WiMAX by having the router send the data to the\\ncomputers via WiFi.
\\n\\nCraig has also attracted some major\\n investors with Motorola and Intel giving him close to $900 million in July.\\n Rumor has it that, with Clearwire\'s potential network, within 3 years the\\n company will be able to offer nationwide WiMAX service for around $25 per\\n month which is significantly less that people are currently paying for other\\n providers nationwide lower bandwidth data services.\\n
\\n\\n\\n\\n\\n Clearwire is not without competition. According to WiMAXTrends.com:
\\n\\n\\n\\xa0\\xa0\\xa0 \\xa0\\xa0\\xa0 On August 8 Sprint Nextel\\n President and CEO Gary Forsee announced that Sprint will adopt WiMAX as it\\n technology choice for its next generation "4G" network.\\xa0\\n \\xa0\\xa0\\xa0 \\xa0\\xa0\\xa0 \\xa0\\xa0\\xa0 Mr. Forsee announced that its current EV-DO network will complement a\\n mobile WiMAX network.\\xa0 The mobile WiMAX network\\n will be utilized with a full range of \\xa0\\xa0\\xa0 \\xa0\\xa0\\xa0 \\xa0\\xa0\\xa0 WiMAX-embedded\\n devices.\\n
\\n\\n\\n\\n\\n\\n The products are coming and the providers are committed to\\n build the network. This makes me think seriously about the Muni WiFi\\n initiatives we are seeing springing up in most\\n U.S.\\n cities. Will they survive? If I\'m a business person on the road do I take my\\n chances on Muni WiFi or do I just pay Clearwire $25 per month for guranteed\\n access?\\n
\\n\\n\\n\\n\\n\\xa0\\nReferences: \\n
\\n\\n\\n\\nA Wake Up Call from Craig McCaw, Business Week Magazine, July\\n 24, 2006\\n
\\n\\n\\n\\n\\nThe Wizard of Wireless:\\n http://www.achievement.org/autodoc/page/mcc0bio-1\\n
\\n\\n\\nSPRINT NEXTEL ANNOUNCES THAT WIMAX IS TECHNOLOGY CHOICE FOR ITS\\n NEXT GENERATION "4G" NETWORK:\\n http://WiMAXTrends.com\\n
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