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Think Simple: Ken Segall's Secret Weapon that Drove Apple #68
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Podcast Highlights:
- The high\\u2019s and low\\u2019s of working side-by-side with Steve Jobs for twelve years.
- Discover the power of defeating complexity with simplicity.
- Watch the 1998 TV ads for the iMac with Jeff Goldblum.
- Why is simplicity so difficult to get right?
- Hear the story about the creation of the first Apple Store and naming the Genius Bar.
- Watch Steve Job\\u2019s commencement speech at Stanford \\u201cYou cannot connect the dots going forward\\u201d.