b'
In 2010, Beats by Dre saw a huge opportunity to pivot and make a mark. They were able to uniquely combine the world of sports and music in a way people hadn\\u2019t seen before. A clear vision and authentic messaging helped differentiate themselves.\\xa0
We talked with former CMO, Omar Johnson, who shared insights from Beats\\u2019 early days:\\xa0
\\xa0
\\xa0