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b'In this episode, we cover the importance of understanding business strategy for every person working for a company. Our guest is Rob Brodo. Rob is the Co-Founder and CEO of Advantexe. Rob talks about how many CEOs struggle with leading an organization that lacks a clear understanding of their value proposition to customers. The discussion includes the difference between the "believers" and "non-believers," and the importance of knowing the company\'s strategy and its impact on a company\'s success. Listen to this first part of a 4 part series on understanding business strategy and how it can benefit your organization.\\nLinks related to this episode:\\nhttps://www.advantexe.com/business-acumen-virtual-workshop\\nRob Brodo on LinkedIn and Twitter\\nSusan Finch on LinkedIn and Twitter\\nAbout Advantexe:\\nAdvantexe Learning Solution\'s\\xa0mission is to provide world-class\\xa0Business\\xa0simulation-centric\\xa0Business Acumen,\\xa0Business Leadership, and\\xa0Strategic Business Selling\\xa0talent development solutions to organizations around the world in order to help them execute their business strategies and achieve their goals and objectives.\\xa0\\nTheir vision is to be the premier talent development resource partnering with their clients to close the talent gaps that are preventing them from flawlessly executing their strategic initiatives and achieving their short- and long-term business objectives.'