Keeping Your Event Attendees Engaged and Wanting More

Published: Aug. 5, 2020, 6:30 p.m.

b'Ever the optimist, Award-winning Magician, Scott Tokar, is looking forward to the irreplaceable trade shows he is a part of regularly. His corral of other performers know they can adjust and do online appearances, but nothing replaces the barker at a trade show driving people you never reached before to hear your message through entertainment. This episode of Rooted in Revenue first appeared on SLMA Radio.\\xa0 Susan Finch interviews Scott to talk about adjusting, the value of performers to help carry the "hosting" load at virtual and in-person events, as well as how you can plan for when in-person events return or how to stand out with your hybrid or virtual event.\\n----more----\\n\\xa0\\nAbout Susan\'s guest:\\nScott Tokar, CEO Corporate-Fx Trade Show Magic Group\\nScott Tokar is unique among magicians, having focused solely on corporate entertainment (Infotainment) and visual communication, he is known today as a \\u201cspecialist\\u201d in tradeshow magic and sales meeting motivation. Unlike his magical colleagues, Scott does not perform in nightclubs, at kids\' birthday parties, or picnics.'