NEOSA: Selling to the CIO Without Being DOA, January 17, 2008

Published: Jan. 22, 2008, 9:40 p.m.

b'One of our most popular programs in 2007, Selling to the CIO is back for a repeat performance. \\n\\nSelling to C-level executives can be a daunting challenge, but all is not lost, as we\'ve assembled a panel of area CIO\'s who will share with us the good, the bad and the ugly of engaging in technical project sales and implementations. \\n\\nOur panel of CIO\'s and seasoned will provide real world tips on everything from getting noticed to getting an appointment and building a relationship. This panel will help you understand how to sell to and work with this C-level executive. Our panelists include: \\n\\nJim Sage, CIO, The University of Akron \\nGeorge Dufour, CIO, CBIZ \\nLeslie Pochaukas, CIO, Electronic Merchant Systems \\n\\nThis will be a great session for anyone selling technology solutions, or anyone who needs to sell to the upper levels of an organization. Join us to learn why you shouldn\'t ask the CIO, "So, what keeps you awake at night?"'