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b"In this episode,\\xa0Elias has a chat with Sean Rosensteel, the founder of Savvy Pro Web, websites that just work.\\nCompanies that select a website vendor, often make very costly mistakes. Sean shares 3 of those in this podcast. He also talks about the StoryBrand framework that he uses.\\nTopics we discuss:\\nWhat should a good website tell to customers?\\nWhat happens when your vendor says 'yes' to everything\\nHow to think in terms of ROI when building a new website\\nLinkedIn Sean Rosensteel: https://www.linkedin.com/in/seanrosensteel/\\xa0\\nWebsite Savvy Pro Web and download of the entire list of mistakes: https://www.savvyproweb.com/10-costly-mistakes-entrepreneurs-make-when-hiring-website-vendors\\xa0\\nThe Marketing Technology Podcast is brought to you by\\xa0Marketing Guys, the #1 Martech agency in Europe.\\nIf you want to be on this podcast or would like to know more about Marketing Technology, visit our website at marketingguys.com or contact\\xa0Elias Crum\\xa0at\\xa0e.crum@marketingguys.nl"