The money flows out, until your customer says yes! - Elias interview Jed Mole, CMO of Acxiom

Published: Jan. 19, 2023, 8:17 a.m.

b'** Are you a Martech Enthusiast? Subscribe to our 2-weekly newsletter at\\xa0clubmartech.com\\xa0**\\nCustomer-first, technology second and how do we as marketers make sure we keep putting the customer central, instead of the data?\\nIn this episode,\\xa0Elias has a chat about the emerging technologies that will have an impact on the marketing industry with Jed Mole, who is the CMO of Acxiom.\\nTopics we discuss:\\nTechnology trends that will impact marketing in the next years: more human by using data.\\nHow to keep the customer central\\xa0\\nCustomer intelligence\\nThe importance of having a data strategy\\nLinkedIn Jed: https://www.linkedin.com/in/jedmole/\\xa0\\nWebsite Acxiom: https://www.acxiom.com/\\xa0\\n\\xa0\\n** Are you a Martech Enthusiast? Subscribe to our 2-weekly newsletter at\\xa0clubmartech.com\\xa0**\\nThe Marketing Technology Podcast is brought to you by\\xa0Marketing Guys, the #1 Martech agency in Europe.\\nIf you want to be on this podcast or would like to know more about Marketing Technology, visit our website at marketingguys.com or contact\\xa0Elias Crum\\xa0at\\xa0e.crum@marketingguys.nl'