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b'Marketing agencies typically have margins of around 10%. A lot of agency owners struggle to profitably scale their business.\\xa0\\n\\xa0\\nIn this episode,\\xa0Elias has a chat with Itamar Shafir, CEO, and founder of Umbrella.\\nTopics we discuss:\\nWhat services to offer and which not\\nInhouse vs. outsourcing\\nHow to productize services\\nHow to build a recurring revenue stream and profitable retainers\\nLinkedIn Itamar Shafir: https://www.linkedin.com/in/itamarshafir/\\xa0\\nWebsite Umbrella: hhttps://www.umbrellaus.com/\\nThe Marketing Technology Podcast is brought to you by\\xa0Marketing Guys, the #1 Martech agency in Europe.\\nIf you want to be on this podcast or would like to know more about Marketing Technology, visit our website at marketingguys.com or contact\\xa0Elias Crum\\xa0at\\xa0e.crum@marketingguys.nl'