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b"In this episode,\\xa0Elias has a chat with Aleksandra Korczynska the CMO of GetResponse, an email, and marketing automation provider. Aleksandra shares trends that they have found in their benchmark (which can be found here).\\nThe 5 trends we discuss:\\nPersonalization \\xa0\\nAutomation and AI\\xa0\\nSaying goodbye to open rates\\xa0\\nMobile Accessibility \\xa0\\nInteractive emails\\xa0\\nLinkedIn profile Aleksandra Korczynska\\nGetResponse's Website (including the mentioned discount)\\nThe Marketing Technology Podcast is brought to you by\\xa0Marketing Guys, the #1 Martech agency in Europe.\\nIf you want to be on this podcast or would like to know more about Marketing Technology, visit our website at marketingguys.com or contact\\xa0Elias Crum\\xa0at\\xa0e.crum@marketingguys.nl"