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b"In this episode,\\xa0Elias has an interview with Lee Hackett, CEO of BluprintX based out of Liverpool, UK. Lee has an interesting background (played football before going into marketing) and valuable insights on both SalesTech and MarTech. He's an investor in both.\\nTopics we cover:\\nTrends in MarTech and SalesTech\\nHow marketers should not overcomplicate MarTech\\nInvest in tools & tech that help you move the needle\\nThe importance of funnels\\nLinkedIn Lee Hackett: https://www.linkedin.com/in/leehackett/\\xa0\\nWebsite BluprintX: https://bluprintx.com/\\xa0\\nThe Marketing Technology Podcast is brought to you by\\xa0Marketing Guys, the #1 Martech agency in Europe.\\nIf you want to be on this podcast or would like to know more about Marketing Technology, visit our website at marketingguys.com or contact\\xa0Elias Crum\\xa0at\\xa0e.crum@marketingguys.nl"