BROADCASTS.com

b'How do you get found online and get more direct bookings? By using the right content management system.

In this episode, I\\u2019ll tell you what to look for.

What is a Content Management System (CMS)?
A content management system (CMS) is a software package that allows the creation, organization, and editing of content for websites.

A CMS can be as simple as a blog, or it can be a complex system with many modules. Some CMSs are open source and some are commercial.

Being around since the early 1990s, they have proven to be a marketing plus for hospitality properties who have taken advantage and if implemented effectively, a CMS will be the pillar of your website\'s content marketing operations.

All you have to do is upload your content, set a publish date, and you\'re all set. You\'ll have better search engine rankings and attract more visitors without the need for any technical expertise.

Your CMS can have a significant impact on your hotel, resort, inn, bed and breakfast etc. and your web presence, which means it can be intimidating to determine which system is right for your property.

To help you get started, continue listening or reading. We have completed the top questions to ask before investing in a CMS...

\\u21d2 TO READ OR LISTEN TO THIS EPISODE ON KEYSTONE HOSPITALITY PROPERTY DEVELOPMENT:

https://keystonehpd.com/7-crucial-questions-to-ask-when-choosing-a-content-management-system-291

Get your copy of the \\u201cHow to Improve Your Hospitality Properties Success\\u201d ebook?
https://keystonehpd.com/how-to-improve-your-hospitality-properties-success


Get Your INNsider Tips
https://KeystoneHPD.com/INNsider-Tips


Join one of your private groups
https://keystonehpd.com/private-groups


Say hi on social
Facebook: https://www.facebook.com/KeystoneHPD

Twitter: https://twitter.com/KeystoneHPD

LinkedIn: https://www.linkedin.com/company/keystone-hospitality-development


Listen to The Hospitality Property School PODCAST here
https://www.keystonehpd.com/hospitality-property-school-podcasts


YouTube
hhttps://youtu.be/7VnBbtyCsgE

A Division of Keystone Hospitality Property Development'