Podcasts Technology Thrills and Chills: Establishing Product Marketing
Thrills and Chills: Establishing Product Marketing

Thrills and Chills: Establishing Product Marketing

10 episodes

“The company story is the company strategy.” — Ben Horowitz, Partner and Co-founder, Andreessen Horowitz For many startups, marketing isn’t important—until it is. This hasn’t always been the case. For the past decade, everyone was obsessed with finding a “growth hacker.” But now, product marketers are in high demand as companies realize their value. Startups are now asking: when should I hire a product marketer? Should my first marketing hire be a product marketer? Lots of people want to be the first product marketer, but only a few make the leap. They’re the builders. The fixers. The risk-takers. They embrace the chaos. They’re comfortable being uncomfortable. This is a journey into their world. It’s about sharing the thrills and chills of being the first product marketer at a startup. Along the way we’ll meet some amazing people. You’ll hear engaging stories about imperfect product launches. The challenges and nuances of everyday work. The skills needed to succeed. And of course, fresh perspectives on what it really takes to be a company’s first product marketer. The only way to be on this journey is to begin. Let’s go.

Podcasts

Next Phase Growth Beyond Zero to One with Qualia’s Head of Product & Partner Marketing, Priyanka Srinivasan

Published: Jan. 20, 2022, 11 a.m.
Duration: 25 minutes 3 seconds

Listed in: Technology

A Cheat Code to Establishing PMM with Retool’s Head of Product Marketing, Kevin Garcia

Published: Jan. 13, 2022, 11 a.m.
Duration: 31 minutes 26 seconds

Listed in: Technology

Building PMM From Scratch with Process Street’s Sr. Product Marketing Manager, Blake Thorne

Published: Jan. 6, 2022, 11 a.m.
Duration: 27 minutes 12 seconds

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Structuring PMM & Talent Acquisition with Jack Wei, former Senior Director Product Marketing at SmartRecruiters

Published: Dec. 16, 2021, 11 a.m.
Duration: 29 minutes 23 seconds

Listed in: Technology

The ROI of Transparency with William Chia, Director of Product Marketing at Osano

Published: Dec. 9, 2021, 11 a.m.
Duration: 32 minutes 10 seconds

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From Consulting to PM to PMM with Randi Lee, Head of Product Marketing at Fundbox

Published: Dec. 2, 2021, 11 a.m.
Duration: 28 minutes 36 seconds

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Product Marketing That Doesn’t SOC with Vanta’s Head of Product Marketing, Sarah Scharf

Published: Nov. 18, 2021, 11 a.m.
Duration: 24 minutes 18 seconds

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Evolving Your Problem Marketing Career with NexHealth’s VP of Marketing, Aditya Vempaty

Published: Nov. 11, 2021, 11 a.m.
Duration: 28 minutes 44 seconds

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From Startup to Unicorn Status with Loom’s Head of PMM, Julia Szatar

Published: Nov. 4, 2021, 4:09 p.m.
Duration: 26 minutes 21 seconds

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Domain Expertise in a New Segment with HackerOne’s Vice President Product Marketing, April Rassa

Published: Oct. 28, 2021, 10 a.m.
Duration: 29 minutes 30 seconds

Listed in: Technology

Teaser Episode - Sharebird Hosts Kick Off Season 3 of Thrills & Chills

Published: Oct. 21, 2021, 12:45 p.m.
Duration: 11 minutes 14 seconds

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Nextdoor's Head of Product Marketing, Brianne Shally

Published: July 22, 2021, 10 a.m.
Duration: 28 minutes 34 seconds

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Patreon's Head Of Product Marketing, Robin Fontaine

Published: July 15, 2021, 10 a.m.
Duration: 31 minutes 41 seconds

Listed in: Technology

dbt Labs Head of Product Marketing, Lauren Craigie

Published: July 8, 2021, 10 a.m.
Duration: 33 minutes 18 seconds

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Afresh's Director of Marketing, Michelle Arguelles

Published: July 1, 2021, 10 a.m.
Duration: 28 minutes 17 seconds

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SalesLoft's VP Product Marketing, Chris Mills

Published: June 24, 2021, 10 a.m.
Duration: 38 minutes 59 seconds

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HoneyBook's Director of Product Marketing, Loren Elia

Published: June 17, 2021, 10 a.m.
Duration: 25 minutes 25 seconds

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Cameo's Sr. Director of Product Marketing, Mike Polner

Published: June 10, 2021, 10 a.m.
Duration: 29 minutes 1 second

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Figma's Senior Manager, Product Marketing, LaShaun Williams

Published: June 3, 2021, 10 a.m.
Duration: 36 minutes 15 seconds

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Sisu's VP of Marketing, Grant Shirk

Published: May 27, 2021, 10 a.m.
Duration: 32 minutes 52 seconds

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LogDNA's Director of Product Marketing, Alissa Lydon

Published: May 20, 2021, 10 a.m.
Duration: 30 minutes 23 seconds

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Verifiable's VP of Growth, Rehan Mirza

Published: April 1, 2021, 10 a.m.
Duration: 33 minutes 28 seconds

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Airtable's Enterprise and Platform Product Marketing, Kevin Wu

Published: March 25, 2021, 10 a.m.
Duration: 28 minutes 17 seconds

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Typeform's Head of Product Marketing, Vakis Rigas

Published: March 18, 2021, 10 a.m.
Duration: 34 minutes 8 seconds

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Ironclad's Director of Product Marketing, Stacey Wang

Published: March 11, 2021, 11 a.m.
Duration: 31 minutes 7 seconds

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Zapier's Head of Product Marketing, Gregg Miller

Published: March 4, 2021, 11 a.m.
Duration: 29 minutes 31 seconds

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Coda's Product & Company Marketing Lead, Andrew Stinger

Published: Feb. 25, 2021, 11 a.m.
Duration: 40 minutes 54 seconds

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Bungalow's Head of Product Marketing, Meredith Davis

Published: Feb. 18, 2021, 11 a.m.
Duration: 39 minutes

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RVezy's Director of Product Marketing, Evelyn Watts

Published: Feb. 11, 2021, 11 a.m.
Duration: 34 minutes 40 seconds

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Iterable's Director of Product Marketing, Jeffrey Vocell

Published: Feb. 4, 2021, 11 a.m.
Duration: 33 minutes 54 seconds

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Unbabel's VP Product Marketing, Sarah Din

Published: Jan. 28, 2021, 2 p.m.
Duration: 33 minutes 7 seconds

Listed in: Technology

The Journey Begins: Welcome to the Thrills and Chills Podcast

Published: Jan. 20, 2021, 10:20 p.m.
Duration: 11 minutes 30 seconds

Listed in: Technology