Podcasts Other You, Me, and Your Top Three Sustaining Business and the Environment (wsg Jordan Darragh)

Sustaining Business and the Environment (wsg Jordan Darragh)

Published: Sept. 25, 2019, 10 a.m.

b'

During this episode, You Me and Your Top Three host, Gregg Garrett, speaks with Jordan Darragh, an expert in sustainability who is the founder and CEO of PrintReleaf, Inc.\\xa0 Jordan discusses his deep understanding of the print services industry\'s effect on the environment and how he used it to find his passion in founding a successful business. He also shares how sustainability of the environment can relate to sustainability of your business. Of course, Jordan talks about the importance of the mentorship stemming from his \\u201cTop Three,\\u201d ranging from a power lifting champion to a shoeless colleague.

About Jordan Darragh

Jordan is the founder and CEO of PrintReleaf, Inc. At PrintReleaf, Jordan and his founding team have worked closely with industry experts in print and forestry to develop standards for measuring, offsetting, and verifying the successful reforestation of paper consumption. They have developed a standard, methodology, and technology platform that makes it simple for customers to certifiably reforest their paper consumption.

He is a successful multi-time entrepreneur.\\xa0 Prior to PrintReleaf, Jordan founded EverWorx \\xa0which is one of the fastest growing \\u2018Managed Print Services\\u2019 companies in the industry. Prior to his entrepreneurial endevours, Jordan kicked off his professional career as a sales executive at LaserCycleUSA.

Jordan lives in Boulder, Colorado with his wife and two sons.

Show Highlights

Segment 1: Overview

1:08\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0 Disruption and brave leadership in the Connecting World = transformation. Environment and sustainability are different reasons for transformations.

3:20\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0 Jordan Darragh: An expert in sustainability for businesses and the environment. PrintReleaf is at the epicenter of technology, print services industry, and environment. He bridges value chain of printing - from forestry to use and reforests the amount of paper being used.

Segment 2: Mentors Pushing Potential & the \\u201cTop Three\\u201d \\xa0

5:14\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0 Jordan grew up in metro Detroit, moved to Boulder, and got involved in the print industry.

7:22\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0\\xa0 Jordan\\u2019s \\u201cTop Three\\u201d: Don\\u2019t pick a job. Pick a boss. Sales opportunity as first job (Scott Zwaanstra at LaserCycleUSA).\\xa0

13:34 \\xa0\\xa0\\xa0\\xa0 \\u201cYour quota is your potential.\\u201d There was more to give and to achieve.

16:54 \\xa0\\xa0\\xa0\\xa0 Jordan\\u2019s \\u201cTop Three\\u201d: Dad (Kent Darragh) and Father-in-Law (David Carney) \\u2013 different paths to success in business serve as mentors

20:58\\xa0\\xa0\\xa0\\xa0\\xa0 Trying to find passion outside of school \\u2013 eventually found it in building and leading in business

22:06\\xa0\\xa0\\xa0\\xa0\\xa0 Building a company from scratch \\u2013 importance of mentorship to an entrepreneur

24:34 \\xa0\\xa0\\xa0\\xa0 Dream big

25:10 \\xa0\\xa0\\xa0\\xa0 Jordan\\u2019s \\u201cTop Three\\u201d: Current right hand guy Casey O\\u2019Hara \\u2013 fresh perspective on business and life for decision making

30:01\\xa0\\xa0\\xa0\\xa0\\xa0 Give people a chance

30:38\\xa0\\xa0\\xa0\\xa0\\xa0 Importance of foundation/support system/community for entrepreneur and company to be successful

Segment 3: \\xa0Opportunities generated from print industry

32:24\\xa0\\xa0\\xa0\\xa0\\xa0 Two companies born from the print industry \\u2013 EverWorks (Xerox reseller) and PrintReleaf (software measuring paper consumption equates to forest impact and makes actionable via planting trees on equivalent basis)

33:58\\xa0\\xa0\\xa0\\xa0\\xa0 Working at both ends of the print ecosystem

34:40\\xa0\\xa0\\xa0\\xa0\\xa0 Measuring success in trees

35:27\\xa0\\xa0\\xa0\\xa0\\xa0 What drives the business?

Segment 4: Disruptions to print industry and phases of development

38:32\\xa0\\xa0\\xa0\\xa0\\xa0 Digitization movement \\u2013 blessing or a curse?

41:46\\xa0\\xa0\\xa0\\xa0\\xa0 Starting PrintReleaf \\u2013 spent time in energy industry along the way, leading to interest in carbon credits and saw a void to be filled

45:10\\xa0\\xa0\\xa0\\xa0\\xa0 Socialization phase \\u2013 Discussed APIs with Kimbal Musk

46:54\\xa0\\xa0\\xa0\\xa0\\xa0 PrintReleaf is first reforestation API

48:15\\xa0\\xa0\\xa0\\xa0\\xa0 Bravery and loneliness while creating reforestation industry standards

Segment 5: Wrapping Up

51:23\\xa0\\xa0\\xa0\\xa0\\xa0 Advice to leaders \\u2013 be humble and confident

53:06\\xa0\\xa0\\xa0\\xa0\\xa0 One thing people can do to be a brave leader \\u2013 take the first step and talk about it

54:35\\xa0\\xa0\\xa0\\xa0\\xa0 How to connect with Jordan and PrintReleaf

Additional Information

Contact Jordan Darrah:

Contact PrintReleaf:

Contact Gregg Garrett:

Contact CGS Advisors:

'