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The advertising business has come a long way online since the first\xa0online\xa0banners (http://en.wikipedia.org/wiki/Web_banner) back in 1993.\n\nSimulmedia (http://www.simulmedia.com/) CMO Brian Wieser (http://yi-tan.wagn.org/wagn/Brian_Wieser) is just back from an annual ad festival in Cannes (http://www.canneslions.com/).\n\nWith Brian, let's discuss:\n\n\t* What's happened to advertising since the Net and mobile phones showed up?\n\t* How are ad-industry players positioning themselves? Who has the most leverage now?\n\t* Where is the industry headed? Who are the harbingers?\n\nSome of Brian's articles as background:\n\n\n\t* The Ad-Supported Video Industry (http://www.mediabizbloggers.com/simulmedia/The-Ad-Supported-Video-Industry-A-Consumer-Evolution-Not-a-Revolution---Brian-Wieser.html): A Consumer Evolution, Not a Revolution\n\t* Marketers, Agencies Enjoy Symbiotic Relationship (http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=150786)\n\t* Frequency-Capping Linear TV (http://www.broadcastingcable.com/article/468693-Guest_Commentary_Frequency_Capping_Linear_TV.php)\n\t* Understanding the Upfront Paradox (http://adage.com/article/special-report-tv-upfront/tv-wins-upfront-marketers-hold-line/227086/)\n\t* Better TV Metrics Can Up Ad Creativity (http://www.mediapost.com/publications/?fa=Articles.showArticle&art_aid=153668)