Podcasts Technology WP Builds 55 A great way to think about writing copy with Regina Tuzzolino Part 1

55 A great way to think about writing copy with Regina Tuzzolino Part 1

Published: Dec. 7, 2017, 2:37 p.m.

b"So web copy is hard to do. Some of you might be experts, but most of us are not! We struggle to find a way to make copy that is engaging and innovative; something that people will want to read. Regina has a wonderful take on how to create successful copy through her step-by-step process. It's called the 'Hero's Journey', a 12 step method of breaking down ideas into something meaningful which will resonate well with people."