Laurel Mintz on Women Worldwide

Published: July 3, 2015, 1:25 p.m.

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Laurel Mintz, the CEO of Elevate My Brand, a creative marketing agency that works with both emerging and established brands to develop and execute multi-channel marketing strategies joins Host Deirdre Breakenridge on Women Worldwide.

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On the show, Laurel discusses early on how she took over her father\\u2019s business when he was very ill, preparing her for the eventual launch of her own successful start up. Laurel shares her thoughts on her challenges in business and what it takes for a company to thrive past the five year mark. She also imparts advice on the top qualities entrepreneurs posses, from the trusted and connected network to taking leaps (risks) even before they feel comfortable.

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A little more about Laurel Mintz\\u2026\\xa0Laurel has a background and education in business and law from Rutgers University. She has a passion for food, wine and lifestyle brands, and her expertise in marketing has been recognized through her work with prestigious restaurateurs and major brands across the nation.

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You can learn more about Elevate My Brand on their website and connect with laurel on LinkedIn.

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A little more about Your Host, Deirdre Breakenridge\\xa0\\u2026\\xa0Deirdre is an author, entrepreneur and CEO of\\xa0Pure Performance Communications. A 25-year veteran in PR and marketing, she is the author of five Financial Times Press books including her latest titles,\\xa0\\u201cSocial Media and Public Relations,\\u201d and\\xa0\\u201cPutting the Public Back in Public Relations.\\u201d Breakenridge speaks nationally and internationally on the topics of PR, social media and marketing. She\'s an adjunct professor at NYU and UMASS at Amherst, a recognized blogger atPR Expanded, and also the co-founder of\\xa0#PRStudChat, a dynamic twitter chat with PR professionals, educators and students.\\xa0

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Connect\\xa0with Deirdre by following@dbreakenridgeon Twitter and on her blog at www.deirdrebreakenridge.com.
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