BROADCASTS.com

b'

Dorie Clark, a marketing and branding strategist and professional speaker who has worked with well known brands including Google, Microsoft, Morgan Stanley, DHL, Fidelity and Yale University joins Host Deirdre Breakenridge on Women Worldwide. She is also the author of a new book called Stand Out: How to Find Your Breakthrough Idea and Build a Following Around It.

On the show, Dorie discusses how to reinvent yourself by creating a niche and through her own journey shares how to stand out by finding your breakthrough idea. Doris also offers advice on building a framework and a following, spreading your ideas beyond your immediate network to a larger growing community.

A little more about Dorie Clark \\u2026 Dorie is a\\xa0frequent contributor to the\\xa0Harvard Business Review,\\xa0TIME, Entrepreneur,\\xa0and the World Economic Forum blog. Recognized as a \\u201cbranding expert\\u201d by the Associated Press,\\xa0Fortune, and\\xa0Inc.\\xa0magazine, and she is also is the author of\\xa0Reinventing You: Define Your Brand, Imagine Your Future\\xa0(published by Harvard Business Review Press, 2013)

Learn more about Dorie on her website and connect with her on LinkedIn.

A little more about Your Host, Deirdre Breakenridge\\xa0\\u2026\\xa0Deirdre is an author, entrepreneur and CEO of Pure Performance Communications. A 25-year veteran in PR and marketing, she is the author of five Financial Times Press books including her latest titles,\\xa0\\u201cSocial Media and Public Relations,\\u201d and\\xa0\\u201cPutting the Public Back in Public Relations.\\u201d Breakenridge speaks nationally and internationally on the topics of PR, social media and marketing. She\'s an adjunct professor at NYU and UMASS at Amherst, a recognized blogger at PR Expanded, and also the co-founder of #PRStudChat a dynamic twitter chat with PR professionals, educators and students.\\xa0

\\xa0