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Justin Hume is the Vice President of Mobile at Samsung South Africa. Hume began in his current role 11 months ago and has 26 years of industry experience overall. This experience includes serving in roles like Director of Product and Marketing, Chief Marketing Officer, and Director of Integrated Mobility at Samsung South Africa. In this What’s Next interview, Hume explains how the newly-launched Samsung Galaxy S23 smartphone range acknowledges the important smartphone market trends and addresses them with unrivaled innovation.