Siqi Chen: "China Way Ahead On Retail Experience Because Of LBE"

Published: Sept. 12, 2019, 8 a.m.

Today’s podcast is a fifteen-minute talk with Siqi Chen, CPO of Sandbox VR. Sandbox VR has recently received 16 million dollar funding, which is the largest amount of fundraising that’s been into VR since the original Oculus company. Listen to what Siqi Chen has to say about the expansion of the company, why China has taken a big leap in terms of retail experiences in shopping malls and why narrative is becoming more and more important in the experiences they offer.