Resonance vs Reach, Maker Monsters and More with Jay Acunzo

Published: Aug. 16, 2022, 9 a.m.

b'What’s the difference between reaching an audience and connecting with them? Author, show host and brand consultant Jay Acunzo shares how resonance differs from reach, why you should always start with empathy, the ‘who’ you are speaking to and knowing what it means to create an emotional through line for your listener. You’ll also learn […]'