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b'MONEY!!! We sure spend a lot of time talking about the challenges of finances in veterinary practice on the podcast! This week we\\u2019re joined by our friend, veterinary dermatologist Dr. Dana Lisa, to discuss how to handle the rising costs of treating chronic dermatitis. Dr. Liska will explain how she talks about Cytopoint, Apoquel, and other revolutionary treatments with budget-minded clients. This is a really impactful conversation that yields many helpful tips and tricks you can use in your clinic.\\n\\nThis episode was brought to you by our friends at Zoetis, makers of Apoquel and Cytopoint. Product information for APOQUEL is available at: www.apoqueldogs.com/apoquel_pi.pdf \\n\\nZoetis is dedicated to changing the way we approach canine pruritus to protect the bonds that matter most. Visit www.ScienceofStrongerBonds.com for more. \\n\\nDo not use APOQUEL in dogs less than 12 months of age or those with serious infections. APOQUEL may increase the chances of developing serious infections, and may cause existing parasitic skin infestations or pre-existing cancers to get worse.'