Are We Confusing Our Clients? Baffling Invoices, Exam Room Jargon, & Inconsistent Recommendations in Veterinary Practice

Published: May 12, 2021, 9 a.m.

b'Are we inadvertently confusing our clients by using vague terms and acronyms on our invoices? What about unclear communication in the exam room? Do different veterinarians recommend different drugs or preventives, leaving support staff to decipher? This week we tackle a constellation of confusing communications in veterinary practice.\\n\\u2026\\nHosts Dr. Ernie Ward and Beckie Mossor, RVT begin by discussing a Mother\\u2019s Day dilemma in which Dr. Ward\\u2019s mom was utterly confused - and upset - by her dentist\\u2019s invoice. A medical term without context led to almost losing a client and certainly sparked some neighborhood complaining.\\n\\u2026\\nThe pair share tips on avoiding invoice and written communication misunderstandings, why plain language wins in the exam room, and the importance of having unified product and protocol recommendations in your practice.\\n\\u2026\\nViewfinders, we believe this is another topic that occurs much more frequently than we wished. Beckie sums it up by explaining why \\u201cYes\\u201d or \\u201cNo\\u201d is rarely a good answer from clients and how we can learn from \\u201ccomical communications\\u201d and misunderstandings to become better communicators. \\n...\\nTalk to you next Wednesday!'