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Transformation Stories: The Pet-Centric Experience
b"What do we mean by the Economics of Mutuality? For Royal Canin, it\\u2019s the outline of their business model. Setting goals around multiple forms of capital: Financial, Human, Natural and Social. It\\u2019s how they strive to live their purpose: A Better World for Pets. In this interview we're joined by Pierre-Charles Parsy, Chief Digital Officer at the pet health-through-nutrition company. Pierre-Charles has led the digital transformation for the brand, delivering on what he calls a pet-centric experience and instilling technical and cultural change across the business. Today, we\\u2019ll discuss the impact of that transformation, the elements that have enabled it\\u2019s success as well as their future ambitions."