7 of 25 Novo Nordisk, Life Changing Digital Transformation

Published: Dec. 6, 2020, noon

b'When your customers make up almost half the world\\u2019s diabetics, how you choose to engage with them is crucial. An important part of Novo Nordisk\\u2019s digital transformation was moving from a purely B2B business, to adding a B2C approach, engaging directly with patients through digital means. Learn how they did it and how it changes lives.'