BROADCASTS.com

b"UXAUS2019 Day 2\\nHow Experience Design [xD] is the new everything.\\n\\nTea Uglow spent 15 years designing experiments for digital experiences in 'real' reality at Google's Creative Lab - often with cultural orgs like the Royal Ballet, PunchDrunk, NASA, SBS, Penguin, and British Museum. Tea explains how our own cognition of reality is becoming more important as we move past the era of mobile UX and into a world where our interaction with information starts as we walk through the door.\\n\\nthe human brain is the cleverest machine we have\\nunderstanding sensory patterns and cognitive filters\\nhow ML erases the weird and the wonderful\\nhow to work with culture as a sandbox.\\n\\u201cUX spent 30 years designing X as a function limited by form. Now, form is \\u2018reality\\u2019, we get to redefine the whole relationship. Ideally, human-first.\\u201d\\n\\nBreaks down as using computers to enhance not replace our abilities:\\n\\norientation in space (the importance of ears)\\nxD & aperture effects (why dramaturgy matters)\\nconfronting AI bias at a Design level (data blindspots)\\nlateral creativity (out of the left field)\\nrepurposing as scale (stealing ideas)"