Sarah Stokes- Be aware: Cognitive Bias Alert!

Published: Dec. 4, 2019, 1:41 a.m.

b'UXAUS2019 Day 1\\nOur brains create shortcuts when we make decisions and choices. This can have an impact on any phase of the design process, from research to experience design. This short talk highlights some of the key cognitive biases and ways to mitigate their influence.'