Its Not Easy Building Green | Paul Shahriari

Published: June 26, 2020, 1:53 p.m.

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The vast majority of people constructing new buildings, whether it be a home or a skyscraper, want it to be green. It\\u2019s not just good for the planet, it\\u2019s good for the pocketbook. But Paul Shahriari discovered this aspiration was heavily impeded by a fractured marketplace for eco-friendly systems. So he started Ecomedes, a sustainable product catalog for building developers. 

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In this episode of UpTech Report, Pauls talks about his business model that serves as an automated middleman, refining research on hundreds of thousands of products and connecting buyers with sellers, which he hopes will make green construction as easy as buying groceries.

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