Podcasts Technology UpTech Report Getting Comfortable Being Uncomfortable | Lindsay Tjepkema from Casted

Getting Comfortable Being Uncomfortable | Lindsay Tjepkema from Casted

Published: March 9, 2021, 11 a.m.

b"

Lindsay Tjepkema has drawn a straight line from A to B\\u2014to B2B. She\\u2019s spent her entire career in marketing. She has a Master\\u2019s degree in Integrated Marketing and has spent over fifteen years in B2B marketing, including leading the marketing teams at enterprise SaaS companies.   

\\n

It was in this role she discovered a lack of resources for B2B podcasting, so she set out to co-found her own company, Casted, a decision she doesn\\u2019t regret. \\u201cIt's been a wild, amazing rocket ship journey,\\u201d she says. \\u201cAnd I wouldn't have it any other way.\\u201d   

\\n

In this edition of Founders Journey, she discusses her decision to leave a good corporate job to start her own company, the key steps she took developing the product, and how the most important part of being a founder is getting comfortable being uncomfortable.

"