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In this interview, the CEO of Correlated Tim Geisenheimer explains to the UpTech Report how his company is helping to simplify the sales process for SaaS businesses. It\\u2019s all about managing relationships. Correlated helps maintain data and records on all of your various customer accounts, alerting you to the immediate action steps you need to take to turn free trials into paid subscribers.

When you have hundreds or thousands of people in the system, it can be quite challenging to remember exactly what part of the sales process each of them is currently occupying. However, Correlated allows you to reach out to the proper accounts at the right time with a targeted message based on a multitude of different factors. It\\u2019s similar to a CRM like Salesforce or HubSpot, but with much more product usage data involved.