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b"Exploring how magic-makers in marketing stand out from the noise by relying\\xa0more on their personalities than any best practices or tools.\\xa0\\n\\n \\n\\nStories about Jay Baer's barbecue adventures (and why his favorite quote involves a pigeon) and Jessica Best's email geekery. At the end, I share some big news.\\xa0\\n\\n \\n\\n\\xa0\\n\\n \\n\\nPROUD TO PARTNER WITH CONTENT MARKETING WORLD\\n\\n \\n\\nThis episode was created in partnership with Content Marketing World. Come see me, Jay Baer, Jessica Best, and the world's top content marketers speak, September 5-8 in Cleveland. (If you listen and attend the event, PLEASE alert me you're going. I'd love to meet!)\\n\\n \\n\\nLearn more and register at [http://contentmarketingworld.com](http://contentmarketingworld.com)\\xa0(use code UNTHINKABLE for $100 off the main event and all-access passes)\\n\\n \\n\\n\\xa0\\n\\n \\n\\nFIND ME\\xa0HERE:\\n\\n \\n\\n[jay@unthinkable.fm](mailto:jay@unthinkable.fm)\\n\\n \\n\\n[http://twitter.com/jayacunzo](http://twitter.com/jayacunzo)\\n\\n \\n\\n[http://snapchat.com/add/jayacunzo](http://snapchat.com/add/jayacunzo)\\n\\n \\n\\n[http://instagram.com/jacunzo](http://instagram.com/jacunzo)\\n\\n \\n\\n\\xa0\\n\\n \\n\\nLINKS TO KNOW:\\n\\n \\n\\nJay Baer on Twitter: [http://twitter.com/jaybaer](http://twitter.com/jaybaer)\\n\\n \\n\\nJay's company: [http://convinceandconvert.com](http://convinceandconvert.com)\\n\\n \\nJessica Best on Twitter: [http://twitter.com/bestofjess](http://twitter.com/bestofjess)"