Podcasts Culture Under the Influence with Terry O'Reilly Tools for the Family Jewels: Gender Bending Brands

Tools for the Family Jewels: Gender Bending Brands

Published: Jan. 21, 2023, 4:56 p.m.

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This week, we look at companies that have spent decades advertising to only one gender - then suddenly decide to approach the opposite sex. L\\u2019Oreal is now marketing makeup to men. Scotch distillers are now targeting women. And lingerie companies are now designing intimates for men. It\\u2019s a brand new, gender-bending world.



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