S7E23 (Archive) - How Tourism Survives A Tragedy

Published: Feb. 3, 2020, 5:07 a.m.

From the Digital Box Set: This week, we look at how tourism survives a tragedy. When a city experiences a massive crisis, it must find a way to restore its tourism. All cities rely on tourism - it is often one of the top revenue-generating industries and employs one of the biggest workforces. From Toronto's SARS outbreak to Hurricane Katrina, it all comes down to a crisis plan, speed and smart marketing. This is an archived episode that aired originally on June 7, 2018.