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S7E06 - A Wild & Crazy Idea: How Companies Solve Big, Hairy Problems
This week, we explore how marketers solve difficult problems. We\u2019ll look at how Monty Python stopped piracy by giving away content for free, how a wardrobe change transformed Steve Martin\u2019s career and why the president of Bogota replaced police officers\u2026with mimes. Sometimes the only solution is a wild and crazy idea.
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