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From April 2011: Stephen Battaglio, author of David Susskind: A Televised Life, talks to Ed about how East Side/West Side (CBS, 1963-1964) was one of several network shows that were developed in direct response to then-FCC chairman Newton Minow's famous "vast wasteland" speech; why George C. Scott was amenable to doing the series, even though he was a major movie star at the time; and how the casting of Cicely Tyson as Scott's administrative assistant on East Side/West Side was both groundbreaking and controversial, given the backdrop of the Civil Rights movement. Want to advertise/sponsor our show? TV Confidential has partnered with AdvertiseCast to handle advertising/sponsorship requests for the podcast edition of our program. They’re great to work with and will help you advertise on our show. Please email sales@advertisecast.com or click the link below to get started: https://www.advertisecast.com/TVConfidentialAradiotalkshowabout Learn more about your ad choices. Visit megaphone.fm/adchoices