50. Ken Jee - Building your brand in data science

Published: Sept. 9, 2020, 3 p.m.

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It\\u2019s no secret that data science is an area where brand matters a lot.

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In fact, if there\\u2019s one thing I\\u2019ve learned from A/B testing ways to help job-seekers get hired at SharpestMinds, it\\u2019s that blogging, having a good presence on social media, making open-source contributions, podcasting and speaking at meetups is one of the best ways to get noticed by employers.

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Brand matters. And if there\\u2019s one person who has a deep understanding of the value of brand in data science \\u2014 and how to build one \\u2014 it\\u2019s data scientist and YouTuber Ken Jee. Ken not only has experience as a data scientist and sports analyst, having worked at DraftKings and GE, but he\\u2019s also founded a number of companies \\u2014 and his YouTube channel, with over 60 000 subscribers, is one of his main projects today.

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For today\\u2019s episode, I spoke to Ken about brand-building strategies in data science, as well as job search tips for anyone looking to land their first data-related role.

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