Dan Ghosh-Roy, "From Music to Fight Sports"

Published: Sept. 8, 2020, 2:24 a.m.

b"From aspiring Music DJ, turned Music Executives working with some of the biggest labels and artist to Chief Digital Officer at the PFL (Professional Fighters League).\\xa0 Learning from the music industry and how platforms evolved and disrupted the industry and how that relates to sports now and how the PFL is leveraging the new trends to its advantage by launching its own OTT. \\xa0\\xa0\\xa0\\n\\xa0\\nKey Highlights\\nFrom Liquid Audio, to Napster to EMI Music \\u2013 the first decade in the music industry operations\\nEarly learning, the power of data, if it\\u2019s not collected and recorded properly, no revenue from it\\nEMI Music \\u2013 growth of ring-tones for Mobile devices globally \\u2013 platforms starting to emerge\\nKaty Perry story,\\xa0 Last Friday Night release on Facebook through a \\u201cfake\\u201d profile\\nCalvin Harris, how he became a big EDM star, new way of promoting an artist\\nBeyonce, launch of Lemonade Album (Parkwood Entertainment), from Super Bowl Half time show to other creative \\u201cdrops\\u201d, giving fans access to content before it goes out officially\\nComplex Networks, \\xa0learning creative content creation and distribution there\\nProfessional Fighters League (PFL) \\u2013 the difference to other Fight sports Leagues (League format)\\nHow to become a clear #2 in the space behind the UFC\\nPFL\\u2019s OTT play and the reason why \\u2013 best place for fans to consume the content\\nKey learning from his career, be flexible and solutions oriented, turn challenges into new opportunities\\nCancelling the 2020 season for health and safety reasons first\\nInternational Qualifiers, starting overseas early next year and then the US season\\xa0\\nFuture of digital,\\xa0 anytime, anywhere, any device.\\xa0 NBA leading with innovations\\nFinal thoughts on piracy \\xa0\\xa0\\n\\xa0\\nAbout\\nDan Ghosh-Roy joined the PFL from Complex Networks, where he served as SVP, Marketing and Audience Development. During his tenure, he created and curated engaging content, reaching millions of fans with varied passion points, developed customer acquisition campaigns and oversaw year-over-year growth across Complex\\u2019s social and web properties. \\nPrior to Complex, he served as Head of Digital for Parkwood Entertainment, responsible for the strategy and execution of Beyonc\\xe9's digital business. Dan previously held senior leadership roles at Ultra Music and EMI Music, working with the likes of Katy Perry, Snoop Dogg, Coldplay, Calvin Harris, Steve Aoki and others.\\n\\xa0\\n-----------------------------------------------If you are enjoying the\\xa0Sports Entrepreneurs Podcast (SEP) series, check out our\\xa0Virtual Sports Entrepreneurs University (SEU)\\xa0too.\\nThe Sports Entrepreneurs University\\xa0is a natural extension of the Podcast series. It's a deep dive into the world of Sports & Esports. Marcus will be sharing his 25 years of experience and learning as a Sports Entrepreneur and connecting the dots. It's a 6 weeks course with an opportunity to join an Affiliate Partnership program after. Check out for more details\\xa0HERE-----------------------------------------------Follow us\\xa0on our social sites for the latest updatesInstagram:\\xa0https://lnkd.in/ferKA6NFacebook:\\xa0https://lnkd.in/fw7Z_9hLinkedIn:\\xa0https://lnkd.in/fVQzNj5Website:\\xa0https://marcusluer.comhttps://marcusluer.comhttps://marcusluer.com/university-----------------------------------------------Feel Good by MusicbyAden\\xa0https://soundcloud.com/musicbyadenCreative Commons \\u2014 Attribution-ShareAlike 3.0 Unported \\u2014 CC BY-SA 3.0Free Download / Stream:\\xa0https://bit.ly/_feel-goodMusic promoted by Audio Library\\xa0https://youtu.be/bvgIqqRStcQ"