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b'If you\\u2019re starting an online business, you\\u2019re almost certainly going to create content. But should you focus on written content on your blog, or video content to try and tap into the massive YouTube audience?\\nWhich is better to focus on for audience growth, monetization, and for the best ROI on your limited time?\\nTo help you figure out which type of content is best for you, it\'s time for another Side Hustle Showdown.\\nFor the debate, I found two gracious volunteers. Both are from the food and recipe niche, so we can compare proverbial apples to apples.\\nThey are:\\n\\nBlogger Jannese Torres-Rodriguez, who started DelishD\\u2019Lites.com as a side hustle to share her love of Latin food. She has since turned it into one of several income streams under her multi-6-figure business umbrella.\\n\\nYouTuber Nisha Vora, who is a former lawyer who started RainbowPlantLife.com and the Rainbow Plant Life YouTube Channel to share how to master vegan cooking at home. She\\u2019s closing in on half a million YouTube subscribers and has more than 20 million lifetime views.\\n\\nTune in to hear:\\n\\nWhich type of content takes the longest to create\\n\\nHow they go about creating content that ranks well on each platform\\n\\nThe pros and cons of "owning" your blog content vs. relying on YouTube\\n\\nHow monetization compares on the two platforms\\n\\nAnd more\\n\\nThis is a fun one, and by the end, you\\u2019ll have an idea which platform is going to be best for your business.\\nFull Show Notes: Blogging vs. YouTube: Which Platform is Best to Grow an Online Business?\\nLearn more about your ad choices. Visit megaphone.fm/adchoices'