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b"If you have an online business, chances are you\\u2019ve tried your hand at outreach.\\nIf you want to expand and grow your business, especially from an SEO standpoint, you need good quality links pointing to your site from other websites.\\nThe problem is that getting other sites to link to you is not easy, as I\\u2019m sure you\\u2019ve found it. The \\u201ctraditional\\u201d method is to send out dozens, even hundreds of emails to other site owners trying to land a guest post.\\nBut, as today's guest Brendan Hufford explains, this takes an awful lot of work, has a low chance of success, and the links you do get might not actually be doing much for your site\\u2019s SEO.\\nBrendan is an SEO master, a long-time entrepreneur, and a master at building win-win relationships. His approach to SEO and link building is a little different.\\n\\u201cBuild friend\\u2019s first, not links,\\u201d is Brendan\\u2019s motto when it comes to outreach. He\\u2019s come up with his own Dream 100 Strategy for SEO, and he\\u2019s seen it work wonders with his own businesses and for his students.\\nTune in to hear Brendan explain how you can create your own Dream 100 list of the sites you\\u2019d like to work with to grow your business.\\nHe explains why most outreach is awful, how you should be reaching out to people, why there is long-term value in building friendships, and how you can improve your SEO and grow your online business.\\nFull Show Notes: The Dream 100: Stop Building Links and Start Building Friendships\\nLearn more about your ad choices. Visit megaphone.fm/adchoices"