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b'This week\\u2019s show is a roundtable episode on the topic of YouTube, and specifically how 3 different channel hosts have gone about growing their presence and profits on the YouTube platform.\\nMy esteemed panelists are:\\n\\nJon Shanahan from The Kavalier, a men\\u2019s style / men\\u2019s fashion channel.\\n\\nPete Sveen from DIY Projects with Pete and DIYPete.com, a home improvement channel and website.\\n\\nMatt Tran from Engineered Truth and EngineeredTruth.com, a career advice channel.\\n\\nThey explain how and why they started using the free YouTube platform to grow significant followings and income streams, and share some actionable advice on how you can do the same.\\nThey each raise some interesting points as they have very different approaches to how they publish content and monetize their channels, proving there are many ways to turn a YouTube channel into a side hustle or a full-time business.\\nJon uses what he calls a \\u201cspray and pray" strategy for content creation. Pete\\u2019s DIY videos are edited down from 3-5 hours of footage to just 8-12 minutes and he releases one a month, while Matt publishes once a week (usually interviews) to, \\u201ctry to get the weekend crowd.\\u201d\\nOn the monetization side, Jon has opted to go ad-free for a better viewer experience and earns $4-5k per month from affiliate income part-time.\\nPete has taken a different approach making around $1400 a month from YouTube ads, but has several other income streams including courses, affiliate offers, sponsorship deals, website ad revenue, and direct donations.\\nMatt makes $10k a month funneling his subscribers to his money-making videos selling a digital marketing course, and $3k a month from YouTube ad revenue.\\nWith more than 450k subscribers between them, this episode is packed with actionable tips to grow and monetize a YouTube channel that has worked for Jon, Pete, and Matt.\\nListen in for actionable advice on how to grow and monetize your own YouTube channel.\\nFull Show Notes and PDF Highlight Reel: YouTube Roundtable: How 3 Video Creators Built an Audience and a Business on YouTube\\nLearn more about your ad choices. Visit megaphone.fm/adchoices'