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b'This week, let\\u2019s talk about McDonalds and Ray Kroc. And how Ray Kroc turned a good business into a global behemoth that is one of THE most recognizable and universal brands in the world.

The transformation of McDonalds by Kroc is the stuff of legends. It\\u2019s a story of how vision, determination and the capacity to both recognize and act on opportunity, in the face of the unknown, yields incredible results.

It\\u2019s also a story of why getting the fundamentals right is critical when entreating with the unknown. Risk is a game where, the stronger you are, the more resilient you are, and the more prepared you are for both opportunity and threat\\u2026 the more likely you are to prevail.

The Risktory Podcast is created, written, produced and hosted by Jacinthe A Galpin.

Soundtrack (sourced from www.freemusicarchive.org)
Alan Spiljak \\u2013 Clouds
Alan Spiljak \\u2013 Forgotten
Alan Spiljak \\u2013 Light blue
Alan Spiljak \\u2013 Empty days
Alan Spiljak \\u2013 Stars above
Alan Spiljak \\u2013 Not the end
Alan Spiljak \\u2013 Sun
Alan Spiljak \\u2013 Flying away
Alan Spiljak \\u2013 Time
Alan Spiljak \\u2013 Fantasy in my mind

Bibliography
https://en.wikipedia.org/wiki/Ray_Kroc
https://www.mcdonalds.com/us/en-us/about-us/our-history.html
https://www.marketplace.org/2017/02/09/ray-kroc-mcdonalds-fast-food/
https://www.factinate.com/things/43-cut-throat-facts-ray-kroc-history-mcdonalds/'