BROADCASTS.com

b'I met some fine people at a local marketing firm who have a podcast called the thunder::cast\\xa0so when an opportunity arose with the annual convergence of sports and advertising with the Super Bowl, we decided to co-host a podcast together. I was joined by Jason Therrien, Craig Israel and Eric Crilow to talk about the big game and all the advertising strategies past, present and future surrounding it.\\n\\nThis podcast is brought to you by Audible.com. You can get a 30-day free trial including one free audiobook download.\\n\\nPlease do us a favor and sign up for FanDuel with WFNY.\\n\\nHere are some of the topics we discussed...\\n\\n\\nBranding versus advertising for ROI\\n\\nBudweiser, Coca-Cola and traditional advertising powerhouses\\n\\nNationwide killing children\\n\\nFake "banned" commercials\\n\\nTo leak your commercial or not?\\n\\nMeasuring success in Super Bowl advertising\\n\\nProgressive advertising BINGO\\n\\nBreaking down the actual game for a second\\n\\n\\nThanks to the thunder::tech folks and hopefully there will be another chance down the road to do more marketing critique. It sure would have been fun to discuss the Browns uniform refresh and reveal from a marketing and P.R. perspective. We\'ll see. Find out more about them in the links below.\\n\\nthunder::cast website\\n\\nthunder::cast on itunes\\nLearn more about your ad choices. Visit megaphone.fm/adchoices'