Marilyn Giroux: Sports Marketing lecturer on rumours of FIFA Women's World Cup Saudi sponsorship

Published: Feb. 1, 2023, 8:01 p.m.

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This year\\u2019s Women\'s FIFA Football World Cup has reports of a Saudi Arabian sponsorship.

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Saudi Arabia has a well publicised history of oppression of woman, so the desire to sponsor a women\'s football competition has come as a bit of a shock to some.

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University of Auckland senior lecturer of Sports Marketing Marilyn Giroux joined Mike Hosking.

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