Podcasts Other The Mike Hosking Breakfast Jason Krupp: Meat Industry Association Advocacy Manager on the drop in exports

Jason Krupp: Meat Industry Association Advocacy Manager on the drop in exports

Published: Oct. 3, 2023, 6:19 p.m.

The country's red meat industry is still grappling with a volatile global market.\xa0

Exports are down 16% to $730-million compared with the same time last year.\xa0

It's largely down to a 44% decrease in Chinese exports, due to increasing competition.\xa0

Meat Industry Association Advocacy Manager Jason Krupp told Mike Hosking that our high-quality product doesn't always alleviate the problem, as it's subjective.\xa0

He says New Zealand has found a niche for itself in the upper markets, but everybody is doing it tough at the moment, especially those in the market for the first time. \xa0

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