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b'Ostrolenk speaks with Keith Norris, Partner at Efficient Exercise, Co-founder of Paleo f(x), and Founding Partner of ID Life. Keith describes how he transitioned from a previous career in the corporate world to his life\\u2019s calling in the health and fitness field. His mission now is to help people to be healthy \\u2013 in mind, body, and soul - so they can use their innate talents to help change the world. One of the ways Keith is working to accomplish this is through Paleo f(x). Not just about diet, Keith describes the Paleo mindset and how it can be used as a lens for economics, medicine, exercise, and spirituality. Specifically focusing on medicine, Keith elaborates on the benefits of plant medicine, such as Ayahuasca, and the importance of community in its utilization. As health is just one aspect of Paleo f(x)\\u2019s focus in improving human health, Keith will return for future conversations to further discuss efficient exercise, spirituality, and other elements of the Paleo mindset.\\n \\nTo learn more about Paleo f(x), visit the website (www.paleofx.com) and check out the Austin Paleo f(x) Conference from May 27-29th which features authors, physicians, scientists, health entrepreneurs and athletes, and activists involved in the Paleo movement.'