b'In part four of our series on Robert Cialdini\'s "Influence," we talk about the link between persuasion and being likable.\\nFull show notes\\nThings mentioned in this episode:\\n\\nInfluence: The Psychology of Persuasion, by Robert Cialdini\\nRobert Cialdini\\nWeapons of Influence #1: Reciprocation (Ep. 186)\\nWeapons of Influence #2: Commitment and Consistency (Ep. 189)\\nWeapons of Influence #3: Social Proof (Ep. 193)\\nJoe Girard\\nA Master Class on Buying a Car \\u2013 Part 1 (Ep. 69)\\nA Master Class on Buying a Car \\u2013 Part 2 (Ep. 70)\\nThe Science Behind First Impressions: How The Halo Effect Can Lend You Instant Credibility\\nThinking, Fast and Slow, by Daniel Kahneman\\nDaniel Kahneman\\nBrilliant\\n\\nWant more cool stuff? You can find all sorts of great tools at my Resources page.\\nYou can also get a free copy of my book, 10 Steps to Earning Awesome Grades (While Studying Less), by staying up to date with the College Info Geek newsletter.\\nTimestamps:\\n\\n0:05:53 - How we are influenced by people and things we like\\n0:18:28 - Being associated with something\\n0:29:51 - Sponsor: Brilliant (Learning problem-solving skills)\\n0:31:59 - Physical attractiveness and the halo effect\\n0:40:26 - Similarities, compliments and how some exploit them\\n0:51:25 - Contact, familiarity and cooperation\\n1:00:56 - Recap and conclusion\\n\\nIf you enjoyed this episode, subscribe to the podcast on iTunes! It\'s easy, you\'ll get new episodes automatically, and it also helps the show gain exposure :) You can also leave a review!\\n\\nSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.'