What Is Video Marketing? 5-Minute Lunch Lesson Digital Brownbag LXXV - The Doctor of Digital™ GMick Smith, PhD

Published: Aug. 19, 2021, 2:13 a.m.

This opening episode will begin with keeping the conversation going with video marketing. Digital marketing has changed a ton over the years. First, digital marketing started out with websites: many of them. Suddenly, pay per clickclipclips became popular and had to be added to a suite of offerings. A few years later, the trend moved towards advance paid search, Google display ads, and Google remarketing. Today, video marketing might be considered a traditional type of promotional campaign by some. However, what does video marketing look like in this astounding digital day and age, and how can your business benefit from it?