#412: The Power of Conspiracy and Secrets

Published: June 7, 2018, 9:43 p.m.

b"Back in 2016, a bizarre story emerged in pop culture. Professional wrestler Hulk Hogan won a $115 million dollar lawsuit against the gossip website Gawker for publishing a sex tape that had been made without his consent. The victory was somewhat surprising but the real surprise was who was actually behind the lawsuit; it wasn't Hogan himself, but the billionaire founder of PayPal, Peter Thiel.\\xa0\\xa0\\n\\nThiel had his own axe to grind against Gawker, and he had been honing it since 2007. He had been plotting to take down Gawker for almost a decade.\\xa0\\n\\nWhat may sound like a tawdry story of celebrity and scandal, actually contains surprisingly potent lessons on revenge, Stoicism, strategy, perseverance, hubris, privacy, and the underrated power of secrets.\\xa0\\n\\nMy guest\\xa0today\\xa0dug into this story and its insights in his new book,\\xa0Conspiracy: Peter Thiel, Hulk Hogan, Gawker, and the Anatomy of Intrigue. His name is\\xa0Ryan\\xa0Holiday, and he's also the author of\\xa0Growth Hacker Marketing,\\xa0The Obstacle Is the Way,\\xa0Ego Is the Enemy,\\xa0andThe Daily Stoic.\\xa0Today\\xa0on the show Ryan and I discuss his latest book, and the lessons we can take from a story that reads much like a modern-day\\xa0Count of Monte Cristo.\\n\\nGet the full show notes at aom.is/conspiracy."