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Today Laura and Kevin chat with Aaron Painter, the CEO of Nametag Inc. After watching too many friends and family members fall victim to identity theft and online fraud, Aaron Painter assembled a team of security and tech experts to build the next generation of online account protection. We speak about facial recognition, Microsoft's culture, deep fakes, Kashmir Hill's book, Your Face Belongs to Us: A Secretive Startup's Quest to End Privacy as We Know It and the rise of Clearview AI, plus Aaron's book, LOYAL: A Leader's Guide to Winning Customer and Employee Loyalty.\\xa0

Aaron is the CEO of Nametag Inc, the company who invented \\u201cSign in with ID\\u201d as a more secure alternative to passwords. Aaron and his team focus on automating visual identity verification, preventing fraud and account takeovers, reducing support costs, and eliminating user frustration during account lockouts or high-value transaction authorizations. Aaron has successfully integrated his human identity platform with major organizations such as Reddit and Web.com. He\\u2019s all about protecting accounts from impersonators\\xa0