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In this interview, Bill Bradley, Senior Vice President and Chief Information Officer of CenturyLink, discusses World Class IT Principle One, People and Principle Four, IT-Business Partnerships. Some of the topics discussed include: His organization, CenturyLink, and his role within the organization His multi-decade tenure at the organization, and how IT’s contribution to the organization has changed over that period of time How IT recruits individuals from other parts of the organization, and the rotational program that exists within CenturyLink Innovation, the role that IT plays in innovation, and the methods of innovation within the organization The on-demand resource model within IT, and the rationale behind the model Growth through acquisition, and the role that IT plays in M&A at CenturyLink The importance of gaining knowledge of the business, rather than just the technology Eye on the Trends: Mobile-first mentality, services approach to architecture, Agile methodologies, and analytics